Review: Betty Crocker Cocoa Puffs & Reese’s Puffs Muffin Mixes

Mother Cookie was out grocery shopping with Sister Cookie one day when she sent me a photo of what I thought were cereal boxes. Along with the picture was a caption inquiring, “Do you want any of these?” Sure, I love cereal like macaroni loves cheese, but why would Mother Cookie send me a photo of cereal boxes acting as if they were new and exciting? Well, upon closer inspection, I realized they were not cereal boxes; they were muffin mix boxes in the baking aisle. Ole miss Betty Crocker had rolled out a new line of muffin mix flavors featuring cereal favorites like Reese’s Puffs, Cocoa Puffs, and Cinnamon Toast Crunch. As soon as I recovered from my momentary wave of childish excitement, I texted Mother Cookie back, enthusiastically requesting a box of the Reese’s Puffs and Cocoa Puffs.

Ever since Mother Cookie brought the boxes of muffin mix home, I’ve been anxiously awaiting an opportunity to try them. Although I almost never delve into boxed-mix territory, this fun cereal spin was enticing enough to break the rules. So did the muffins live up to my sugary cereal dreams?

Let’s start with the Cocoa Puffs Muffin Mix.

They started off on a good note when they baked up to form picturesque round, domed tops. Unlike most store-bought foods, these muffins actually looked like the picture on the box. However, the box said it would yield 12 muffins, and I was only to scrape up 10.

I decided not to let the shortage get to me, and pressed on for a taste test. I hate to tell you this, but I was severely disappointed. I had expected the streusel topping to consist of actual Cocoa Puff pieces, but it tasted nothing like the cereal. It was just some unpleasantly crispy crumbs that could barely be passed off as chocolate-flavored.

As for the muffin itself, well, it was hardly a muffin at all. It just tasted like an average boxed mix cupcake without frosting. Muffins and cupcakes have entirely different textures; muffins should be denser while cupcakes are fluffier. I don’t know who Betty Crocker thinks she is trying to pass off her chocolate cupcake mix as muffin mix.

Worst of all, the muffin/cupcake tasted nothing like Cocoa Puffs.

On to the Reese’s Puffs Muffin Mix.

I have a very similar review for this flavor. Once more, I was pleased with the pretty domed tops, but disappointed in the lack of resemblance to Reese’s Puffs in flavor. The struesel topping was a bit tastier on these muffins, which I attribute to the peanut butter. However, it still did not taste like the cereal.

I was once more unhappy with the texture. This was a cupcake, not a muffin. However, the flavor was much tastier, which I again thank the peanut butter for. There was more contrast in these muffins than in the one-note Cocoa Puffs.

Overall, I was very disappointed in these mixes. This only further affirms my philosophy that homemade is the way to go. Boxed mixes just don’t cut it.

Betty Crocker, here’s my advice: a) don’t advertise cupcakes as muffins; I can tell, and b) If you’re going to make a muffin mix based off of a cereal, it should taste like that cereal.

Have you tried these mixes? What did you think?

Posted in The Smart Cookie Cook and tagged , , , , , , .

Colleen Bierstine


  1. Disappointing… I had high hopes for these things. Who wants a cupcake without frosting?!

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  3. LOVED Reese’s Puffs Muffins!! Have never tried the cereal – but thought the muffins were great!

  4. Pingback: REVIEW: Betty Crocker Reese’s Puffs Muffin Mix and Cinnamon Toast Crunch Muffin Mix | The Impulsive Buy

  5. I have had the Cinnamon Toast Crunch version and thought they were OK, but not as ggod as Betty Crocker Cinnamon Strusel muffins (which are also very fluffy like a cupcake).

  6. I got the Reese’s one today. Can wait to try. Ill lets you know how they turn out.!

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